• Do’s and Don’ts of the Perfect Landing Page

    Categories: Pay Per Click

    PPC landing pages are something that every business struggles with. While they may seem simple in theory, their execution is often less than desirable. Poor execution might be because several different departments can get involved [...]

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  • Pay-Per-Click Marketing: Using PPC to Build Your Business

    Categories: Pay Per Click

    Pay-per-click marketing is a way of using search engine advertising to generate "clicks" to your website. One specific way that you’ve probably seen is Google Ads PPC. The pictured ads at the top of a [...]

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