If you’re a blogger, chances are that you’ve heard a lot about SEO. SEO is the process of driving traffic to your blog through the search engines like Google, Bing, and Yahoo and gaining better rankings on search results. This blog post will provide some tips for getting started with SEO by providing 10 basic best practices that bloggers can implement to enjoy better blog rankings and drive more traffic to their blogs through the use of Kansas City SEO services.
1. Use Title Tags
Every blog post needs to have a Meta title tag, and it is important that you use the keyword that you are trying to rank for in this title. In addition, you should include the same keyword in your blog post’s header tags or H1 tags. When you have these two things in place, you will be able to create a better SEO strategy.
2. Use Keyword Rich Headers and Descriptions
It is important that every blog post has relevant keywords as part of its header tags, but it also helps if you throw these keywords into the description of your blog posts as well. You should always try to get your keywords into the header and description.
3. Choose Appropriate Keywords
Using words that are related to your blog post’s main topic will help increase your blog’s search traffic through the use of relevant keywords. The process is simple—all you have to do is find a number of related words that can be used in the title tag, H1 tag, or H2 tags for a blog post and use them in place of the keywords you would normally be using for that text.
4. Create Useful Content
You can have all the right keywords in place, but if the content of your blog posts is not useful, readers will leave your site. Search engines put less weight on keywords in blog text that are not helpful to their users. By creating useful content, you will get more traffic to your blog and rank better in search engines.
5. Link to Relevant Sites
One of the best ways to gain better search engine rankings is by getting other sites to link to yours. This is not as easy as it sounds, however, since you need a lot of good links for this method to work well for you. One way of doing this is by participating actively in discussion forums like Quora or Yahoo Answers and answering questions that are relevant to your blog posts.
6. Avoid Link Schemes
Link schemes are a way that search engines can determine if you are trying to game the system or have other ulterior motives for using them. Paying someone to do this for you is against search engine guidelines, so avoid doing this at all costs. This can result in your blog losing rankings and traffic in search engines.
7. Never Double up on Blog Posts
It is important to avoid double posting. Search engines penalize sites that do this by giving less weight to their blog posts. It is always better to be safe than sorry, so avoid double posting at all costs. Instead, make sure that your blog posts are unique.
8. Use the Right Tags for Your Blogs
Keywords in the tags of your blog post or even the title tag can help you to rank better in search engines. The same applies to descriptions that you use for your blog posts. It’s always better to include relevant keywords in these rather than copying from a blog post’s title or description.
9. Incorporate the Use of Kansas City SEO Services
It is easier to rank better for your blog posts if you use a Kansas City SEO Company that specializes in this niche. Not only does it help to gain these rankings, but it will also allow you to enjoy better traffic from search engines.
10. Use Internal Links
Having page links for all your posts will help other visitors find more information about the topics that you have discussed in your blog. You should always make sure that every blog post is linked to another on your blog as much as possible. This is a great way to improve your search engine rankings and traffic.
11. Create an SEO Friendly Header Tag
Whenever you create a blog post title or header tag, make sure that it is SEO friendly and uses keywords that are relevant to your blog post topic. Avoid making your header tags too long, and be sure not to use irrelevant keywords.
12. Optimize Your Blog Post Form
Create a blog post form or use a plugin to improve conversion. If you’re getting a lot of traffic from search engines, then you most likely are using an RSS feed. This could be on your blog or on another site like Feedly. The reason that RSS feeds work so well is that they allow your visitors to subscribe to your feed so that they can get updates when you write new entries and when you publish new posts.
13. Write Social Media Links in Your Post Titles
When you write blog posts, make sure to include a link to your social media. This could include your business’s Twitter account, Facebook profile, or Instagram profile in the title of the post. This will help improve your blog’s traffic and chances of being found by other people.
14. Add Author Information to Your Post Titles
When you write blog posts and include a photo of yourself, make sure that the URL to your Facebook page is in your title. This will help people find you, and the more people that are interested in you, the more traffic your blog will get.
15. Use an Image With All Content
Similar to using an image with each post, you should use an image on every page of your blog. You can use an image that is related to the topic that your blog post is about or a picture of you. This will help people remember you and your blog and might even inspire them to start reading more regularly.
Kansas City SEO Services
When you are ready to integrate SEO into your blog, there will be a lot more to learn, but it is never too late to start. If you have started and it’s been unsuccessful but want to improve, these tips can guide you in the right direction. By implementing these ten best practices for SEO, your blog will be more effective for search engines and get the traffic it deserves.
Salt Rank’s Kansas City SEO services for small businesses and enterprises can help your business grow in new ways you may not have considered. Contact us today to learn how we can help you with your blogging strategy. Like salt can enhance flavor in a dish, we can enhance your blogging efforts.